EXPERIENTIAL EXPERTISE WHEN AND WHERE YOU NEED IT

Not every project requires an agency, and not every team has the time or expertise to handle experiential marketing in-house. That’s where I come in.

With 20+ years in experiential marketing, I work with brands, ad agencies, and experiential firms to provide on-demand strategy, planning, and execution. I help teams refine ideas, solve challenges, and bring activations to life with expert guidance and hands-on leadership.

Experiential Strategy + Creative Development

• Experiential marketing strategy + consulting
• Creative concept ideation + development
• Brand messaging + narrative crafting
• Participant experience optimization
• Partnership + sponsorship strategy
• Measurement, reporting, and ROI analysis
• Revenue generation opportunities
• Executive engagement + budget strategies
• Experiential design + psychology
• Technology integration
• Sustainability measures

Brand Activation +
Event Production

• Immersive brand experiences
• Pop-up activations
• Interactive installations + displays
• Virtual and augmented reality experiences
• Retail and in-store experiences
• Guerrilla marketing campaigns
• Executive briefing centers

• Roadshows + mobile tours

• Employee engagement + corporate training
• Trade shows + exhibits
• Corporate events
• Launch events + press conferences

Optimization +
Best Practices

• Activation positioning + differentiation 
• Competitive analysis + market insights
• Experiential campaign audit + recommendations
• Best practices for experiential ROI optimization
• Emerging trends + technologies
• Event management software
• Budget planning + cost efficiencies
• Logistics + operational best practices

Process +
Measurement

• Engagement metrics +  measurement
• Vendor selection + auditing

• Develop and train in-house teams

• Planning processes + tools

• Budgeting + cost controls

• Inventory + event asset management
• Participant data collection + analytics
• Brand alignment + quality control
• Crisis management